About Us

Hello! Whitespark builds software and provides services to help businesses with local search optimization. We obsess over the tiniest details in order to ensure our users and clients are happy. We're always striving to iterate and improve on our products and services.

 

Darren Shaw, Founder/SEO/Developer/Rad Dude

Darren Shaw

President & Founder

Darren has been tinkering with websites and SEO for over sixteen years. He loves local SEO and the local search community, and has had the good fortune to speak at a handful of great conferences like Mozcon, Searchlove, and SearchFest. His primary job is sending email and talking on the phone, but he also directs software development, client work, and customer service. He eats the same thing for breakfast pretty much every day. 

darren@whitespark.ca | Darren's Twitter

Jeff Gordon, Über Developer/Race Car Driver/Rad Dude

Jeff Gordon

Über Developer

Jeff wrote his first piece of HTML in 1996. Since those humble beginnings, he has become a graduate of NAIT's Digital and Interactive Media Design program and has accumulated six years of profession web development experience. Jeff contributes not only the necessary technical skills to the team, but also a strong sense of aesthetics and user experience design.

Jeff is in no way affiliated with that Jeff Gordon, though he does appreciate when you ask.

jeff@whitespark.ca | Jeff's Twitter


Brent Housen, Über Developer/Rad Dude

Brent Housen

Gnarly Developer

Brent sleeps in a hyperbaric chamber, and pipes red hot knowledge directly into his brain. This makes him great at programming, but he occasionally soils himself. It's an acceptable sacrifice for greatness.

He was also supposed to supply us with a bio prior to launching this website, but he decided to form his beard into a brilliant topiary instead. He has no regrets.

brent@whitespark.ca | Brent's Twitter

Jessie Low

Jessie Low

Local Search Marketing

Jessie is a commerce graduate from the University of Alberta. She loves to ask a million questions and learn the little details that help her excel at whatever she sets out to accomplish.

She is passionate about helping enhance and bring awareness to local businesses through her work as an SEO pro.

jessie@whitespark.ca | Jessie's Twitter


Isha Thompson

Client Services

Isha is a jill-of-all-trades when it comes to the marketing and communications industry. She has a background in journalism, public relations and almost a decade of customer service experience under her belt.

She is loves photography, writing, reading, and discussing movies all-day any day. 

isha@whitespark.ca | Isha's Twitter

Nyagoslav Zhekov

Director of Local Search

Nyagoslav has been in the local search industry for the past 3 years, since before he graduated from university. And while he loves doing local SEO, he tries to balance work and personal time. He is currently the newest Canadian-to-be and Whitesparker in the team!

nyagoslav@whitespark.ca | Jessie's Twitter