Rad Dudes

Darren Shaw, Founder/SEO/Developer/Rad Dude

Darren Shaw

Founder/SEO/Developer

Darren has over fourteen years of experience in project management, web programming, e-commerce, content management systems, custom web applications, design, and search engine marketing. A liberal arts graduate from the UofA with a minor in Computing Science, he brings a unique combination of technical skills and critical thinking to solving problems using web based technologies to meet the needs of his clients.

Darren is currently obsessed with all things Local SEO.


darren@whitespark.ca | Darren's Twitter

Keith Silgard, Lead Developer/Rad Dude

Keith Silgard

Primo Developer

A graduate of NAIT's DIMD program, Keith has taken that foundation and built continually upon it, expanding further into design, usability, and programming. He can often be found reading thick textbooks on programming (mothers hide your daughters).

You're probably picturing a giant geek right now, and while true, you might be surprised to learn that he's also a friendly dude who's happy to chat with you about non-geeky stuff as well (just not sports).


keith@whitespark.ca | Keith's Twitter

Jeff Gordon, Über Developer/Race Car Driver/Rad Dude

Jeff Gordon

Über Developer

Jeff wrote his first piece of HTML in 1996. Since those humble beginnings, he has become a graduate of NAIT's Digital and Interactive Media Design program and has accumulated six years of profession web development experience. Jeff contributes not only the necessary technical skills to the team, but also a strong sense of aesthetics and user experience design.

Jeff is in no way affiliated with that Jeff Gordon, though he does appreciate when you ask.


jeff@whitespark.ca | Jeff's Twitter

Brent Housen, Über Developer/Rad Dude

Brent Housen

Gnarly Developer

Brent sleeps in a hyperbaric chamber, and pipes red hot knowledge directly into his brain. This makes him great at programming, but he occasionally soils himself. It's an acceptable sacrifice for greatness.

He was also supposed to supply us with a bio prior to launching this website, but he decided to form his beard into a brilliant topiary instead. He has no regrets.


brent@whitespark.ca | Brent's Twitter

Jessie Low

Jessie Low

SEO Specialist

Jessie is a commerce graduate from the University of Alberta. She loves to ask a million questions and learn the little details that help her excel at whatever she sets out to accomplish.

She is passionate about helping enhance and bring awareness to local businesses through her work as an SEO pro.


jessie@whitespark.ca