Discover where to list your business for
better local search rankings



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How it Works


  • Enter Search Phrases

    Enter Search Phrases

    Enter your keyphrase, like "edmonton shoes". We help you identify other potential variants ("shoes edmonton") to ensure you don't miss any potential citation sources.

  • Discover Citations

    Discover Citations

    We scour the internet and find all of the citation site listings for the top ranking sites. Most keyphrases return hundreds of potential citations.

  • Stay Organized

    Stay Organized

    Start building citations and improving your rankings. We help you keep track of which citations you already have so you're not wasting your time.

By building citations, you increase your chances of improved rankings.
The Local Citation Finder averages 545 citation sources per keyphrase.

Powerful Features for Citation Analysis



  • Find Hundreds of Citations

    Each search averages 545 citation sources per keyphrase

  • Projects

    Organize your search results into projects (great for SEOs!) More info

  • Save Time

    We automatically mark the citations you already have (per project)

  • Competitive Analysis

    Perform a competitive analysis of the top ranked businesses and their citations

  • Identify Quality Citations

    Using SEOmoz Domain Authority and Majestic SEO ACRank

  • Compare Searches

    Compare searches to see which citations sources your competitors have that you don't. More info

  • Citation Monitoring

    Re-run searches to see which new citations are showing up for you or your competitors. More info

  • Export

    Export your results to CSV

  • 45 Countries Supported

    Works like gangbusters in USA, Canada, UK, Australia and 41 other countries.

Rand Fishkin

Local businesses on the web are constantly challenged to separate good advice and good listing sources from bad ones. The Whitespark citation tool executes brilliantly on this problem, identifying sources that search engines actually use. The listings it returns are, thus, worth a businesses time and energy to acquire and will help improve visibility to highly qualified customers. TL;DR - It's a godsend. Use it.

Rand Fishkin

If you're brand new to Local Search, the Citation Finder is one of the easiest To Do lists you can come up with for something that will actually improve your rankings. I've been recommending it in all of my SEO industry presentations pretty much since the day it came out.

David Mihm

David Mihm


Mike Blumental

Whitespark is a valuable resource that should be in the toolkit of every local SEO. It is one of the best ways to understand how many citations a business has and whether your efforts to make the business more prominent are working.

Mike Blumenthal

In the growing realm of citation discovery tools, nobody comes close to beating Whitespark's ability to identify existing citations or create as comprehensive of a list of places that a business can get listed. The user interface is extremely easy and the ability to search by keyphrase, as well as phone number, for citations makes this a deadly weapon for winning against the ever growing competition in the local space.

Mike Ramsey

Mike Ramsey

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As we add new features we may raise our prices, but never for existing registered users.
Once you sign up, that will be your subscription price, forever.

Special thanks to Garrett French of Citation Labs for his valuable input into the development of this tool.