Reading through the schedule for SearchLove Boston, a theme emerges: Next Level Digital Marketing. It's common knowledge that SEO has evolved beyond on-page optimization and link building, but what exactly should digital marketers be focusing on today? What's next?
If you want the answer, there is no better place to find it than SearchLove Boston. The line up of speakers is incredible and the topics cover exactly what today's digital marketers need to know.
Just look at some of these "next level" topics:Will Critchlow - The Golden Age of Digital Marketing Mark Johnstone - Lessons Learned from the Creative Industry Rand Fishkin - What Are Us SEOs Supposed to Sell Now?! Chris Savage - Building Audiences with Video Josh Braaten - How to Build a Data-Driven Company Sheena Medina - Community Building in a New Social Era Joanna Lord - The Loyalist Advantage: How to Measure and Increase Customer Loyalty Stephanie Chang - How Your Search Skills can be Effectively Applied to Other Areas of Marketing and from yours truly:Darren Shaw - How to Prioritize Your Local Search Work
Ok, my talk might not look so "next level" based on the title, but in a way, it is. The idea [...]